Reputation Management

Sunblock: It’s Not Just for a Day at the Beach

It’s been drilled into all us: When you’re outside, use sunblock to protect your skin from the harmful effects of the sun. But just how do you protect your brand from getting burnt on the web? Same answer: Sunblock. Well, Project Sunblock in this case. Project Sunblock monitors and protects where a marketing campaign is […]

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“The decisive factor in our decision to choose Digital Element was the guarantee of highly accurate geo-data. This element is critical for our business as we use the data to increase the relevance of advertising, which has proven to be successful and has driven a significant increase in click-through rates of campaigns – in some cases more than ten times.”

Guido Brand, Founder & Managing Director, Mashero