“On Target” Video Series Launches

I’m excited to announce Digital Element’s new online video series “On Target,” that gives me another platform to talk about key industry trends and topics within the geolocation space. I’ve actually been doing this for years in print, but now you get the opportunity “see” me in action. Please though, no autographs.

The first installment in the series is “2013 Geolocation Trends.” Each quarter we plan to bring you a new topic that provides a big-picture perspective related to what’s going on in the marketplace today-and beyond.

There will constantly be shifts in the marketplace as it evolves to meet the changing demands of consumers and advertisers. However, location will continue to play a key role in online marketing initiatives so, in the coming months, look for me to discuss topics such as those related to filling the mobile gap, geolocation myths, and analytics and big data, among others.

Watch. Share. Discuss.

Let me know if there are any particular topics that you’d like to see me tackle.

2013 is shaping up to be another big year for geolocation!