Archives: Press Releases

Intelligent high-fidelity solution stands up to rigorous international testing, proving its power to consistently support content protection and digital rights management.

Atlanta, GA August 19, 2025: Digital Element, the global IP intelligence leader, today announced its Nodify VPN and Proxy detection tool accurately identified 98% of VPNs, according to independent testing by Kingsmead Security, a leading content security consultancy.

This evaluation comes as many content owners and distributors struggle to safeguard their digital assets. Amid the rising popularity of streaming services, connected TV (CTV) apps, and on-demand platforms, interest in bypassing geographic restrictions has grown, and almost half (43%) of Brits admit to using VPNs for this purpose. Given that unauthorised viewing can lead to lost revenue and pose major risks of non-compliance with licensing and copyright agreements, there is a vital need for sophisticated traffic evaluation. 

Over four weeks in early 2025, Kingsmead Security, a third-party content security consultancy serving the TV and film industry, conducted extensive testing encompassing ten widely used VPNs across the UK, US, and European countries, including France, Germany, Italy, and Spain. Kingsmead selected varied exit points for each region and connected them to VPNs. The VPN exit point IP addresses were then queried against the Nodify API to determine if a VPN is present. A VPN was detected if the Nodify API classified the IP address as “VPN”, “proxy”, or “darknet”.

Nodify successfully identified 98.3 percent (400 of 407) of the VPN/proxy IP addresses in a blind test, with minimal undetected instances (1%) and a small number of query errors (0.7%). In addition, it achieved 100% detection for seven out of the ten VPNs. 

“VPNs are now increasingly harnessed by users to conceal their true location from online services. This is a major risk to services that must apply geo-restriction to comply with legal or content licensing requirements. The results of our testing demonstrate a strong performance by Digital Element’s Nodify solution in detecting the use of VPNs and proxies,” said Brian Paxton, Managing Director of Kingsmead Security.

“Content owners and distributors frequently face a challenging balancing act between making content easily available for legitimate audiences and protecting it against illegitimate access,” said Vinod Kashyap, Chief Product Officer at Digital Element. “This test illustrates the huge value of intelligent real-time detection in precisely detecting the use of masking services, so that companies can take appropriate action to protect their assets.”

Nodify delivers an in-depth view of anonymised online traffic, enabling companies to uncover and assess proxy and VPN activity. Drawing on continuously updated global contextual data, it accurately identifies more than 500 proxies and VPNs, including residential proxies and darknet nodes. Its granular analysis provides details such as VPN name, exit node type, date, bandwidth characteristics, and more, giving businesses a solid foundation for enforcing access policies, preventing fraud, and strengthening cybersecurity.

For additional information on Digital Element’s suite of IP intelligence products, including Nodify, or to request a copy of the report, please visit https://www.digitalelement.com/nodify/. 

About Digital Element

Digital Element is the global IP geolocation and intelligence leader. In business for more than two decades, the company has unrivalled expertise in leveraging IP address insights to deliver new value to companies in a privacy-sensitive, transparent manner. Digital Element provides clients with innovative solutions to optimize engagement across industries and applications, creating unique value at every consumer touchpoint. Many of the world’s largest websites, brands, security companies, ad networks, social media platforms, and mobile publishers trust Digital Element’s technology for advertising optimization, content localization, enhanced analytics, digital rights management, and the prevention of online fraud.

Visit www.digitalelement.com for more information on how to bring the power of location to the online world. 

Headquartered in Atlanta, Digital Element is a division of Digital Envoy, Inc.

About Kingsmead Security

Kingsmead Security is an independent content security consultancy serving the TV and film industry. Kingsmead aims to support content owners, service providers and technology vendors protect movie, sports and other premium content. 

Ravelin integrates Digital Element’s IP intelligence to enhance real-time fraud detection, bringing deeper context and precision to client-specific machine learning models.

London, UK & Atlanta, GA – 18th June 2025: Ravelin, a leader in AI-native fraud detection and payments optimization, today announced a partnership with Digital Element, the global pioneer in IP geolocation and intelligence. Through this collaboration, Ravelin is leveraging Digital Element’s NetAcuity IP intelligence to enhance the performance of its bespoke machine learning (ML) models, which enable smarter, faster, and more context-aware fraud prevention for enterprise merchants and payment service providers (PSPs).

This announcement comes as the scale and complexity of fraud reach new heights. According to Ravelin’s Global Fraud Trends 2025 report, 77% of merchants experienced a year-on-year increase in fraud, with the average annual fraud loss per company reaching $10.6 million. The need for advanced, data-rich prevention tools has never been more urgent.

This collaboration underscores a shared commitment to innovation in fraud detection, with Digital Element’s industry-leading IP intelligence serving as a key enabler of smarter, real-time decisions. By integrating Digital Element’s highly accurate and contextualized IP address data, Ravelin further enhances its bespoke machine learning models. These client-specific models now benefit from a powerful new layer of geospatial and behavioral context, allowing for more precise risk scoring, deeper fraud pattern detection, and faster identification of anomalous activity.

“Our IP data goes far beyond simple geolocation. It delivers contextual intelligence, such as proxy detection, connection type, and IP stability, that reveals deeper behavioral patterns that may indicate fraud that are often missed by traditional methods,” said Vinod Kashyap, Chief Product Officer at Digital Element. “Partnering with Ravelin demonstrates that this data can be a powerful asset in building more accurate, adaptive fraud prevention strategies tailored to each client’s unique challenges.”

This enrichment data, which feeds directly into Ravelin’s client-specific machine learning models, enables a deeper understanding of customer behavior and fraud risk. Each model is custom-built to reflect the unique transaction patterns and risk profile of an individual client. As fraud tactics continue to evolve, this real-world contextual intelligence allows Ravelin to adapt in real time, helping clients stay ahead of threats while preserving a smooth and secure user experience.

“No two businesses face the same fraud challenges. Our approach is to build fresh models for each client,” said Oliver Whitfield, Director of Partnerships at Ravelin. “Digital Element’s contextual IP intelligence allows us to layer in a new dimension of insight, helping to improve detection while reducing false positives.”

As fraud continues to grow in scale and sophistication, this partnership brings together two leaders committed to smarter, more adaptive prevention. By combining Digital Element’s rich IP intelligence with Ravelin’s tailored machine learning models, businesses gain the precision and agility needed to stay ahead of threats, without compromising the customer experience.

About Digital Element

Digital Element is the global IP geolocation and intelligence leader. In business for more than two decades, the company has unrivalled expertise in leveraging IP address insights to deliver new value to companies in a privacy-sensitive, transparent manner. Digital Element provides clients with innovative solutions to optimize engagement across industries and applications, creating unique value at every consumer touchpoint. Many of the world’s largest websites, brands, security companies, ad networks, social media platforms, and mobile publishers trust Digital Element’s technology for advertising optimization, localization of content, enhanced analytics, digital rights management and the prevention of online fraud.

Visit www.digitalelement.com for more information on how to bring the power of location to the online world. 

Headquartered in Atlanta, Digital Element is a division of Digital Envoy, Inc.

About Ravelin

Ravelin is an AI-native fraud prevention company building technology which helps 300+ companies prevent evolving fraud threats and accept payments with confidence. Combining machine learning, graph networks, behavioral analysis, nuanced consortium data, and expert rules, Ravelin has been empowering online merchants to draw deeper insights from their customer data, detect fraud and abuse, and increase payment acceptance for over 10 years. 

Visit www.ravelin.com for more information on Ravelin’s sophisticated fraud and payments solutions.