Ensuring a Winning iGaming Strategy with IP Intelligence and Geolocation Data

Online gambling is no longer a pastime solely for the thrillseekers looking to make a quick buck. iGaming has solidified its place as a growing part of our entertainment culture, especially as the COVID-19 pandemic with its lockdowns and social distancing requirements has driven people of all ages to participate more enthusiastically in online gambling.

This whitepaper will discuss how mobile gambling has come to the forefront of the igaming industry as more gamblers relish the convenience it offers, giving them the ability to steal a few minutes of play throughout the rush of their busy on-the-go lives. Additionally, that growth has been driven by a proliferation of smartphones and tablets; availability of low-cost data plans; increased availability to Wi-Fi; and easier access to casino gaming and betting platforms―all of which allow consumers to gamble without location restrictions.

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