NetAcuity Pulse™ takes IP-based targeting to a new level by utilizing insights gleaned from mobile traffic, allowing Digital Element to offer more seen IP locations than any other provider.
This first-of-its-kind solution is revolutionizing IP targeting by allowing clients to more effectively target both mobile and connected traffic by leveraging a “living network” of IP location information derived from mobile devices and billions of real-time data signals and WiFi connection points. This data, provided by partners including Skyhook Wireless, allows Digital Element to leverage its 15+ years of IP location targeting expertise to deliver a new data set that clients can employ to expand the global coverage reach for postcode level and mobile device targeting.
Pulse is available for purchase in addition to Digital Element’s current NetAcuity offerings for those companies looking to fill the mobile gap and dramatically increase global postcode level targeting coverage.
Unmatched Targeting Capabilities
All NetAcuity datasets allow clients to perfect audience segmentation and targeting based on parameters including:
|Region/State||Mobile Carrier||ISP||Industry Codes|
|City||Latitude & Longitude||Domain||Company Name|
|ZIP & Postal Codes||Time Zone & Language||ASN||Home & Business|
|Custom Regions||Phone Area Code||ZIP+4||Org Name|
- Accuracy – The most accurate data in the industry. Global accuracy is more than 99.9 percent at the country level and is up to 97 percent accurate at a city level.
- Coverage – NetAcuity provides coverage for 99.9999 percent of the Internet and collects more than one million points-of-view daily.
- Ease of Use – NetAcuity can be used as a standalone product or can be seamlessly integrated within existing enterprise platforms.
- Global Support – Free, dedicated, 24/7 support.