Hear More About IP Geolocation at OMExpo This Week

This week we’re very excited to be exhibiting and speaking at OMExpo in Madrid! If you’re in the city and keen to hear more about how your brand can use IP geolocation to improve your business, then come along and see us at Feria de Madrid from 24^th – 25^th April.

At this year’s event, you can see our very own Jorgelina Striedinger explain the benefits IP geolocation can bring to your business – in particular, how geotargeting can dramatically improve advertising performance and increase ROI. Jorgelina will be going into detail about how, by using IP geolocation, businesses can reduce wasted impressions and increase CTR, by as much as 300 percent, as well as the need to combine IP intelligence parameters to deliver customised messages – a necessity in today’s digital world!

You can catch Jorgelina’s presentation on this topic in the Real Media Hall at 1.30pm on Wednesday 24^th April, or feel free to head to stand 504 for a chat.