Aertv Adds NetAcuity to Support Online Geographic Rights Management

Aertv, Ireland’s first social TV platform, offers 34 channels including BBC One, BBC Two, BBC News, RTÉ One and RTÉ Two. The platform allows viewers to watch live TV shows on PCs, laptops or mobile devices while simultaneously using social media channels such as Facebook and Twitter. Due to content provider licensing rights, the company must restrict viewing of its TV and film content to Ireland.

That’s a lot of content to manage across a number of different channels so it makes sense that Aertv deployed NetAcuity® geolocation technology to support its geographic rights management. But it doesn’t stop there. Additionally, Aertv will utilize our connection type data to optimize the viewer’s experience.

According to Aertv’s Director Philippe Brodeur, “Aertv switched to a premium IP geolocation provider to absolutely ensure content is restricted to Ireland. We require the most accurate and up-to-date IP geolocation data.”

Read the full press release here to get more specifics on how Aertv is using IP data to comply with geographical viewing restrictions.

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