Whether you need to target or control content on a country level or down to a ZIP+4 level, Digital Element has a solution that delivers the right level of granularity. Our proprietary targeting technology offers global coverage and gives businesses the power to deliver geotargeted content with the industry’s highest degree of accuracy.
See how MLB’s stadiums are employing Wi-Fi, and what it means for advertisers, retailers, and stadium services across the US. Businesses are finding new ways to leverage in-stadium Wi-Fi connectivity along with IP geolocation technology to better interact with their customers, bringing in better sales and making for a happier sports fan!
IP geolocation allows businesses to bring the real-world power of location to the online world. Take a walking tour of Geotropolis to see the types of industries that can leverage the power and versatility of geolocation technology to drive relevance and revenue for their online endeavors.
Mobile Wi-Fi access is booming everywhere, and marketers, retailers, and advertisers are using IP Geolocation to instantly, accurately, and reliably target today’s always-on-the-go users. And with the whole world now shifting toward mobile, being able to target your audience on any device is crucial for any business looking to keep its lead online.
GeoMprint is Digital Element’s new reverse geocoding solution targeted at mobile device traffic, converting a device’s raw location coordinates into more useful geographic information. This information allows clients to target mobile users with unmatched accuracy and reliability, bringing context to on-the-go interactions.
IP Intelligence and geolocation technologies can take your business to the next level no matter the type of online audience you serve. But Being IP Smart is about more than implementing just any solution: it’s about implementing proven global technologies that are validated and accredited within the industry─and ones that produce results.
Digital Element helps companies across industries to uncover actionable information about online users such as geographic location, connection speed, domain name and more—information that can actually help improve the reach, relevance and response of online initiatives—all while respecting the user’s right to privacy.
IP geolocation fills the mobile gap and helps brands reach more “on-the-go” consumers With more than 6.5 billion mobile subscribers today – almost triple the amount of Internet users – mobile is poised to become the dominant, or first, screen for reaching consumers. As such, advertisers, publishers, retailers and other brands are devoting an increasing […]
Online businesses are only successful when users are confident that the channel is safe and secure. Digital Element’s accurate and reliable NetAcuity® IP Intelligence and geolocation technology helps break down anonymity barriers to identify potential sources of fraud and protect users online. By adding an additional layer of protection to validate or verify user location, NetAcuity is a key component of mission-critical fraud, compliance and security applications.
Trying to secure online content distribution and comply with licensing and copyright agreements of streaming media is challenging. So how do you effectively distribute content to an online audience and at the same time safeguard it—all while obeying the license and copyright agreements made with the content licensors and others?