News

Digital Element Launches New Reverse Geocoding Solution with Introduction of GeoMprint

B2B lead management specialist, APSIS ProspectEye AB, has adopted Digital Element’s NetAcuity technology to improve web traffic insight, enhancing the…

APSIS ProspectEye AB Integrates with Digital Element’s Location-Based Technology to Optimise Lead Quality

B2B lead management specialist, APSIS ProspectEye AB, has adopted Digital Element’s NetAcuity technology to improve web traffic insight, enhancing the…

Weborama’s Audience-Driven Platform Incorporates Digital Element’s IP Geolocation Technology

Digital Element today announced that Arrivalist, a marketing services company whose patent-pending technology measures the ROI of destination marketers’ advertising, has selected its NetAcuity…

Batters Up! Digital Element Infographic Illustrates Expanded Use of Wi-Fi in Sports Stadiums

Digital Element Introduces New Mobile-Centric IP Targeting Solution with Unveiling of NetAcuity Pulse

Arrivalist Taps Digital Element’s Technology to Help Measure Travel and Tourism Boards’ Advertising Effectiveness

Digital Element today announced that Arrivalist, a marketing services company whose patent-pending technology measures the ROI of destination marketers’ advertising, has selected its NetAcuity…

The ADEX Takes Targeting to the Next Level with Digital Element’s Location-based Technology

Digital Element’s industry-leading IP geolocation technology enriches data segmentation to improve The ADEX’s targeting capability.

Liberal Democrats are the First Party to Use IP Geolocation to Engage Voters Ahead of General Election

Industry leading hyperlocal IP geolocation technology used to provide website users with a locally relevant online experience

Naranya Uses Digital Element’s Technology to Deliver Personalized Content to Mobile App Users in Latin America

NetAcuity Edge™ and Mobile Carrier Data Help Wireless Services Provider Build a Better Subscription Experience in the Region Via Personalized Content

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bet365 Incorporates Digital Element’s IP Geolocation Technology into Global Gambling Platform

bet365, one of the world’s leading online gambling companies, has implemented Digital Element’s IP geolocation technology to enhance the online gaming experience.

Crimtan enhances RAMP360™ advertising platform with Digital Element’s new IP Intelligence solution, NetAcuity Pulse™

Crimtan, a UK-based global advertising technology company, is taking its targeting to a new level by upgrading to NetAcuity Pulse™ – the industry’s first IP targeting solution to use insights from mobile traffic to increase reach and coverage for mobile and connected traffic.

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“The industry now has an MRC-accredited source for geolocation data to which it can turn, which ultimately can lead to enhanced confidence throughout the digital advertising ecosystem.”

George W. Ivie, Executive Director and CEO, MRC
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