Geographic Rights Management

Importance of Accurate IP Geolocation Data in Worldwide Video DRM

May 10, 2017 Consumers around the world are increasingly augmenting, and in some cases replacing, traditional linear TV viewing with video streamed to computers and other IP-connected devices. Consumers want to use their own devices, and they expect access to live and on-demand content, both in the home and on the go. As a result, […]

A Brazilian Video Balancing Act

Managing and protecting video content while delivering an exceptional consumer viewing experience creates ongoing challenges for media and entertainment companies around the world. Globo needed the ability to localize video content at a very granular level to serve one of its newest video products Globo Play, so it decided to utilize a new mobile-centric IP […]

BBC Ensures Compliance with Licensing Rights through IP Geolocation

The BBC, one of the world’s largest broadcasting organizations, is known for developing cutting-edge programming that includes many beloved and enduring shows that include “Dr. Who,” “The Office,” and “Planet Earth.” As the BBC continues to provide an increasing amount of its content online to audiences worldwide through its streaming on-demand service, the broadcaster is […]

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“Being able to offer an accurate hypertargeting solution helps us ensure our clients are reaching consumers in the most relevant geographic locations which, in turn, drives performance and results for their campaigns.”

Marco Muzzi, Director, AcuityAds
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